Tips From an Etsy Expert on How to Make More Money Online 1:17 Tips From an Etsy Expert on How to Make More Money Online with Melissa Kaiserman 25:50 Encouragement on What to Consider When Receiving Feedback Resources Business Boutique Conference The Business Boutique Conference is coming back to Nashville Oct. 24-26. If you want to learn how to grow your business and chase your dream, you don't want to miss this event. To save $10 on any Business Boutique Conference ticket, use the code BBWRIGHT. If you have a success story you would like to share with the Business Boutique community, email me at firstname.lastname@example.org. New podcast episodes are available every other week. Making money online has never been easier. You can start a successful business tomorrow with nothing more than an idea and a Facebook page-or, in Melissa Kaiserman's case, an Etsy store. Melissa's story began like so many of yours. She was using Dave Ramsey's envelope system and wanted a wallet that would help her divide her cash into different categories. When she couldn't find one she loved, she decided to make one herself. And then she made the "mistake" of showing it to her friends-because, of course, they all wanted her to make them one! Her wallets were a hit. This gave her the idea to simplify her design so she could create more wallets in less time and also make a profit by selling them online. She opened a shop on Etsy-A Time for Everything-and hit publish on her first wallet listing. Y'all, in just under a year, Melissa's Etsy store was providing full financial support for her family! Related: How to Make Money on Etsy I love stories like Melissa's because women often find it hard to believe that their talents, passions or hobbies can actually be profitable. Melissa's story is one of many that proves it's possible. In fact, her success on Etsy led to even more opportunities. Today, not only does she still have her online shop, but she's also blogging and selling courses to help other people succeed on Etsy. You can see why, when it comes to the topic of making money online and successfully selling on Etsy, I wanted to talk to Melissa Kaiserman! She and I took a deep dive into all the things. We started by talking through the pros and cons of choosing Etsy as your selling platform. How to Make Money Online by Selling on Etsy There are so many good things to say about starting and growing your business on Etsy. Thankfully, Melissa was able to narrow it down to her top three pros: 1. People know about it. Etsy currently has 41 million active buyers.1 That's right-a whole lot of people immediately think Etsy when they need a unique, handmade item. If you're just getting started selling online, it's going to be a while before you can get 41 million people to start scrolling through your personal website. I always tell you to hang out where your customers are. And in this case, your customers are hanging out on Etsy! 2. You'll get organic Google searches. SEO (search engine optimization) is just a fancy term for the likelihood that your product, page or Etsy store will pop up on Google when someone searches a particular word or phrase. And the good news is, Etsy does a great job of getting products found on Google. There are also some strategies you can do on your own to increase the chances of your Etsy store showing up on Google search results. I'll say more on that later. Related: Ep 41: Digital Marketing Strategies That Work 3. It's easy to use. I like to think of Etsy like a "business in a box." They make it so easy to set up a shop and maintain it. Not only does Etsy walk you through the whole process, but they also provide the tools to create a profile page and online presence. Plus, they handle the hosting, order intake, and even accept payment for you. These are all things you'd have to figure out on your own if you decided to start..
Originally Published Jul 29th 2019.