Apr 30, 2019
You know those awful dreams where you're desperately trying to run away from someone or something and you can't get away? You feel like your feet are stuck in blocks of cement. And when you try to scream for help, all that comes out is air. I've had that same kind of dream more times than I would like to admit. Regardless of the scenario, the theme is the same: I can't get away because I'm not in control. Sometimes we can feel like that in real life too. You want to get ahead in your business. But no matter what you do, you just can't take it to the next level. Or maybe it's your relationship. You used to laugh and play and go on dates. But not anymore. Or maybe you feel like you've lost a piece of yourself, and you can't figure out why you just don't have the same gusto or energy you used to have. Related: Perseverance in Your Business: How to Keep Going When You Want to Give Up Feeling stuck is hard. But you know what? This is not a bad dream where you can't run away or scream for help. This is real life, and you are more in control than you realize. With a few small changes, you can regain momentum and get unstuck. Today, I want to share five practical steps you can take to get back to pursuing your goals. Five Steps to Help You Get Unstuck Step 1: Go Back to Your Why We talk about your why all the time at Business Boutique. Knowing it will answer questions like: Why are you doing this? Why is this important to you? Why does this type of success matter to you? I love that these questions can apply to any area of your life-parenting, goal-setting, your marriage, your business, etc. Wherever you're feeling stuck, remind yourself why this thing or person or work is a gift from God. When you go back to your original motivation, you return to a perspective you probably lost along the way-when you got busy, tired and stuck. Let your why reignite the fire within you. Step 2: Get Moving The very meaning of the word stuck means a lack of movement. But it's a lot easier to stay moving once you get moving. That's why your only objective in this step is to take a baby step toward some kind of physical activity. For some, that might be just getting out of bed and putting on clean clothes. For others, it's putting on makeup or going for a walk. Don't think about all the things you need to do yet; focus on the smallest step you can take to get moving. It doesn't have to be directly related to your end goal either. Even just going for a run can you give you the energy you need to get back to work. Step 3: Focus on One Thing at a Time A long to-do list is overwhelming. When you look at all the work that needs to get done, it's easy to believe you can't accomplish all of it. Instead, I want you to pick the most urgent task and focus on completing just that one thing. Checking off the first activity from your list will give you a great sense of satisfaction. It's a quick win, and it's progress. And any progress is positive. Step 4: Change What You Say We have a tendency to make our problems bigger with the words we use. Confession: I'm the queen of this. If I'm a little overwhelmed, I magnify the issue by talking about it a lot. Related: Is It Fear, or Wisdom? If you only think about how overwhelmed you are and how stuck you feel, then that's exactly where you're going to stay. You fan the flame when you talk about it day in and day out. That's why Step 4 is to change your attitude and change your words. I love how Brené Brown puts it: "Talk to yourself like you would someone you love." Step 5: Pray The power of prayer is real. If God cares about every dream in your heart, don't you think He cares that you're feeling stuck? He's a way-maker. He makes a way when there seems to be no other way. If you've never experienced this, start now. I want to encourage you to pray about the big things and the small things and everything in between. Related:...
Apr 16, 2019
My team thinks I'm never in the office. And, if we're being honest, they have a point. Between travel, speaking engagements, video shoots and off-site writing days, I just don't spend a lot of time at my desk. I remember one particular week when I was with my team all day every day because we were launching a new product. They gave me so much flak those five days. They went on and on about how I was never in the office and how much more fun it was when I did come around. So I decided the following Monday, when I normally wouldn't be in the office, to surprise and delight my team with a box of warm donuts. I thought it was the greatest idea ever. I imagined myself bursting through the doors, while everyone cheered for this special treat. I mean, I really built this whole thing up in my head. As luck would have it, no one was there when I arrived. Not a single person. I was so disappointed. It turns out, I chose a time when every single person on my team was either in a meeting or working in another building. I had planned this surprise poorly. Even though the donuts were still great later on when everyone finally showed up, I was disappointed that my team hadn't been there for the grand entrance. The effect just wasn't the same. This story reminds me of what it often looks like when we launch something new like a product, service or business. We come up with a great idea and have high expectations for what will happen when we share it with the world. And then we launch and no one shows up. It flops and we don't understand why. Launches are important, so we have to get them right. Whether you're introducing a new product line, announcing an upcoming conference, or offering a new service, there are things you must do to have a successful launch-but there's also a lot of room to be creative. That's because launching is both a science and an art. If you want to create a better launch experience, one where people actually show up and buy, you'll want to incorporate three key elements. The Three Essentials of a Successful Launch 1. Relationships Sixty percent of sales occur after the fourth interaction with a potential customer.(1) It's because people buy from those they know, like and trust. That's why if you're going to launch anything, you need existing relationships to launch to. Otherwise, you'll be launching to no one. Don't get intimidated if you don't have any customers yet. Utilize your existing relationships to get started. Announce it to your Facebook friends, send an email to all your contacts, and ask your family, friends and church community if they would help you spread the word. 2. A Date A launch is an event. And just like every event, it must happen on a certain date. The last thing you want to do is drag out a launch over a long period of time because then there's no urgency for your customer to take action. Choose a date that people can put on their calendars, plan around, and get excited about. When you land on a date for your launch, consider what else is going on in your business and the world in that season. You want to make sure it's a good time for your customers to buy and you won't be competing with another event. 3. Anticipation Research shows that when we have time to anticipate something, we actually enjoy it more when it occurs. Makes sense, doesn't it? Half the fun of a vacation is counting down the days. This is why anticipation around your launch is critical to its success. Once you've picked a date, start creating buzz. Remember, it's not just a date. It's an event! People should be daydreaming about the release of your product or service like they fantasize about their upcoming vacation. At Business Boutique, we do this every year when we open enrollment for the Academy. We create new videos, write about the opening in our blog, and post about it on Instagram. We're likely talking about it everywhere...
Apr 2, 2019
Picture this: You're booked to speak on a college campus. The auditorium seats 1,000, but only three students show up. Yes, that's 997 empty seats. And the icing on the cake? The three students who bothered to show up only did so for the extra credit. Ouch. Or how about this: You're speaking at a conference for a bank, and even though there are enough seats for a few hundred people, only two show up. TWO! Are you cringing yet? To make matters worse, one of them talks-yes, talks, not texts-on her cell phone during your presentation. Oh, and that other attendee? He promptly falls asleep and snores the whole time. No, I'm not describing my worst nightmares. Unfortunately, both of those things actually happened to me. I mean, I can't make this stuff up! And, y'all, I have stories like these for days from the years I spent speaking in high school cafeterias, family reunions, libraries and strip malls. As an aspiring professional speaker like I was at the time, it would've been easy to get discouraged in those situations. And believe me, some days were harder than others. But really, it's natural to feel disappointed when reality doesn't measure up to your expectations-like when your business isn't as big, impressive or successful as you thought it would be today. Patience can be hard, right? I get it because I've been there. But you know what? Even in that season when nobody showed up for my speeches, when every audience was tiny, I always brought the same level of passion and energy. Related: Play to the Size of Your Heart Why? Because I believe there is something sacred in every season we go through. In other words, there is training in the trenches. It's during those hard seasons that something happens in you that can't happen any other way. It's like a rite of passage. So, instead of wishing away what you're going through right now or focusing on what's next, I encourage you to find contentment in the now. I know that can be challenging when you've got big dreams. But I promise, it's possible to be content with where you are today without giving up on your goals-it's a both/and situation. That could look like super-serving the 200 Instagram followers you have today while working to turn that into 200,000. Or giving a heartfelt speech to five people while working on the marketing plan to grow your following. It's both being content and striving for more. Related: Dream Bigger for Your Business I've told you this before, but it's worth repeating. If you're not faithful with what you have and where you are today, God can't trust you with more. That's exactly why-no matter if I'm speaking to two people or 2,000-I bring my all to every single speaking engagement. Don't despise your small beginnings, embrace them. Practicing contentment makes it much easier to hear what God is teaching you in each season. Here are three ways you can start doing that right now: Three Ways to Practice Contentment 1. Control Your Thoughts You have more power over your mind than you think. I know this is hard, especially when you're scrolling Instagram and see that one of your girlfriends has a brand-new kitchen or is on a fancy vacation. Do you know what you're doing in that moment? You're comparing someone else's highlight reel to your current reality. Stop doing that! Comparison is a recipe for discouragement and resentment. Related: The Benefits of Practicing Gratitude 2. Focus on What You Have When you look at what you already have, it is so much easier to have an attitude of gratitude. I love how 2 Corinthians 10:5 tells us to take every thought captive to Christ. When you feel comparison creep in, kick those thoughts to the curb and focus on what you're grateful for instead. The truth is, you and I have more than most people. We live in the greatest country in the world with more money, resources and technology than we know what to do with. So stop...