In this episode, I'll break down how to turn fans and followers into customers. This doesn't happen by accident, and I'll share the step-by-step formula to make it happen. My guest this week is social media and marketing expert Amy Porterfield. She'll reveal the 3 most common mistakes she sees business owners make when it comes to social media. She'll also give us tips on how to increase fan engagement on Facebook. Plus, Christi Ratcliff, who started Christi Ratcliff Coaching in Cornelius, North Carolina, will inspire you by explaining how she overcame fear and put herself out there, and the growth she's seen as a result. 1:02 Maximize Your Social Media Influence to Gain Customers 18:08 Interview with Amy Porterfield 37:34 BB Success Story with Christi Ratcliff 46:54 Homework -- To save $5 on any Business Boutique 1-Day ticket, use the code BBWRIGHT. 25 Ways To Protect Your Time PDF-accessible in the show notes of Episode 7  Jab Jab Jab Right Hook by Gary Vaynerchuk -- If you have a success story you would like to share with the Business Boutique community or a question you would like answered on the podcast, email me at podcast@businessboutique.com. New podcast episodes are available every other week.

In this episode, I'll break down why some of us feel weird and uncomfortable about selling, and I'll show you that selling doesn't have to be pushy or aggressive. Making a sale really can be fun, and it starts with simply sharing your heart. And my guest this week is sales expert Tiffany Peterson. She'll talk to us about how we can add more value to our businesses and better serve our customers. Plus, the owner of Needle and Grain, Susan Leach, talks about how she quite a day job that made her miserable to run a booming business. 1:14 How to Sell without Feeling Slimy 12:43 Interview with Tiffany Peterson 42:42 BB Success Story with Susan Leach 56:28 Homework -- To save $5 on any Business Boutique 1-Day ticket, use the code BBWRIGHT. To check out a video clip from my "How to Sell Without Feeling Slimy" video lesson and receive a promo code for 10% off my entire Video Training series, visit the show notes for this episode at BusinessBoutique.com/podcast Read the blog about my Southwest customer service experience. -- If you have a success story you would like to share with the Business Boutique community or a question you would like answered on the podcast, email me at podcast@businessboutique.com New podcast episodes are available every other week.